· By Colby Culbertson
Why Grass-Fed Beef Costs More (And Why It's Worth It)
Let's address the obvious. Grass-fed beef from a ranch like ours costs more than grocery store beef. Sometimes significantly more. If you're comparing prices, you've already noticed this.
Here's why that is, what you're actually paying for, and why the cheap beef isn't as cheap as it looks.
The Real Cost of Raising Cattle Right
Time
A feedlot steer reaches market weight in 12-14 months. Our cattle take 18-24 months. That's 6-12 extra months of care, land use, water, and attention for every animal. Time costs money.
During those extra months, we're checking fence lines, moving cattle to fresh pasture, monitoring health, and managing grazing. The cattle aren't just standing around eating. They're living on grass that we're actively managing to keep healthy and productive.
Land
Feedlots pack cattle into small spaces and feed them grain designed for rapid weight gain. We need significantly more acreage per animal. Pasture-based cattle require room to graze and rotate to fresh grass regularly.
More land means more fence, more water infrastructure, more management. It also means we can't just scale up indefinitely. There's a limit to how many cattle can graze on healthy pasture without degrading it.
Processing
Industrial beef goes through massive processing plants handling hundreds or thousands of animals daily. These facilities achieve economies of scale we'll never reach.
We use smaller, USDA-inspected processors. They handle fewer animals per day, require more labor per pound, and cost more per animal to process. But they also let us maintain quality control and ensure proper handling from start to finish.
The processing fee alone (kill fee plus per-pound cutting and wrapping) can run $600-800 per animal before we even get to selling the beef.
No Shortcuts
We don't use growth hormones to speed up development. We don't use antibiotics preventively because cattle aren't standing in crowded feedlots where disease spreads quickly. We don't feed grain designed to pack on weight as fast as possible.
These "efficiencies" that make industrial beef cheap aren't options for us. Not because we can't afford them. Because they contradict everything we're trying to accomplish with animal welfare and land management.
Direct-to-Consumer Logistics
When you buy grocery store beef, the distribution costs are spread across massive volume. When you buy from us, we're handling smaller quantities, coordinating processing, managing inventory, and delivering directly to customers.
No middlemen means you're paying the real cost of getting beef from pasture to your freezer, not a subsidized price made possible by industrial scale.
What You're Actually Paying For
When you buy from Culbertson Cattle Co., the higher price buys specific things that grocery store beef doesn't provide.
Verified animal welfare. You know exactly how the cattle lived. You can visit the ranch and see the pastures. You can ask questions and get straight answers. The cattle lived on grass, got moved regularly to fresh pasture, and received individual attention.
Transparent practices. Whatever we claim about how we raise cattle, we can prove it. No antibiotics means no antibiotics. Grass-fed and grain-finished means exactly that. You're not trusting a label designed by a marketing department.
Environmental stewardship. Rotational grazing builds soil health instead of degrading it. Our pasture management increases organic matter in the soil, improves water retention, and creates resilient grassland. This costs more upfront but maintains the land for future generations.
Traceable source. When you buy our beef, you know which ranch it came from. When we source from our verified partner in Missouri, you know that too. No mystery about origin or mixing beef from multiple sources at processing.
Direct relationship. You're buying from the person who raised the cattle. You have our phone number. You can ask questions about specific cuts, cooking methods, or how we manage the herd. That relationship has value.
What Cheap Beef Doesn't Account For
Industrial beef achieves its low price by externalizing costs. Someone pays for these costs, just not at the register.
Feedlot runoff affects water quality downstream. Antibiotic overuse contributes to resistant bacteria. Concentrated animal operations create waste management problems. Depleted soil from intensive grain production requires synthetic fertilizers made from fossil fuels.
These environmental and health costs are real. They're just not included in the $4.99/lb ground beef price.
When you buy grass-fed beef from a ranch focused on regenerative practices, more of the real cost is included in the price you pay. It looks more expensive because it's honest about what beef production actually costs when you don't take shortcuts.
The Value Calculation
Will grass-fed beef from Culbertson Cattle Co. cost more than grocery store beef? Yes.
Will you eat beef where you know the rancher, understand the practices, and can verify everything we claim? Also yes.
Some people calculate value purely by price per pound. Others calculate it by knowing their food source, supporting practices they believe in, and feeding their families beef raised without compromises.
We're not trying to compete with grocery store prices. We can't. The production model is fundamentally different. We're competing on transparency, quality, and relationship with customers who value those things enough to pay for them.
Worth It For Whom?
Not everyone will think grass-fed beef from a small ranch is worth the premium. That's fine. Industrial beef exists for a reason, and it serves a large market.
But if you've read this far, you're probably someone who cares where food comes from. You probably want to know the rancher. You probably believe that how we treat animals and land matters.
For people who value those things, the price difference stops being about cost and becomes about priorities. You're choosing to put your food dollars toward a system you want to support.
Here's the reality: feedlots, hormones, and antibiotics keep beef prices artificially low. When you refuse to use those methods, your costs increase. The price reflects what it actually costs to raise cattle right.
We're not apologizing for our prices. We're explaining them. The higher cost reflects real differences in how we raise cattle. Whether that's worth it depends on what you value.
Know What You Eat. It's not just our slogan. It's the principle that changes everything about how you feed your family.
Questions about pricing or want to know what's available? Call Colby at 334-208-7244 or email beef@culbertsoncattleco.com. We'll talk through current inventory and help you make informed decisions about what you're buying.