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By Colby Culbertson

Know Your Rancher: How We Raise Grass-Fed Beef in Southwest Mississippi

Most people have no idea where their beef comes from. Ask at any grocery store and they can't tell you the ranch, the cattle breed, the feed, or who raised them. You're expected to trust a system designed to keep you in the dark.

At Culbertson Cattle Co., we built our business on the opposite principle: Know What You Eat.

Why Direct-from-Ranch Matters

We bypass the traditional cattle industry middlemen and retail chains entirely. No feedlots. No processing plants mixing beef from dozens of sources. No mystery about what you're feeding your family.

This direct model costs more and takes longer to build, but it's the only way to maintain complete transparency. When you buy from us, you're getting beef from cattle raised on our pastures along the Bogue Chitto River in southwest Mississippi, or from our verified partner ranch in Missouri that uses identical practices.

Both sources raise registered Black Angus cattle the same way: grass-fed and grain-finished, no hormones, no antibiotics, no shortcuts.

How We Earn Trust

Trust isn't claimed. It's proven through consistent actions.

Animal Welfare as a Non-Negotiable
I'm not willing to sacrifice an animal's health and well-being to increase profit margins. Our cattle spend their lives on pasture, eating grass and receiving grain finishing with whole ingredients. When they're under my care, they get the best possible life. That's non-negotiable.

Transparency You Can Verify
You can visit our ranch and see every aspect of the operation. No 1-800 numbers. No corporate PR filters. You talk directly to me, the guy who does the work. Whatever we advertise on our website or say in videos is exactly what you'll get. If we make a claim, we can prove it.

Quality Without Shortcuts
My father built a reputation in construction where people knew one thing: if Jay's involved, it will be done right. No shortcuts. That same standard applies here. We don't rush cattle to market. We don't compromise on feed quality. We don't make promises we can't keep.

What This Means for Your Family

When you choose Culbertson Cattle Co., you're getting beef you can feel confident serving your family. Clean beef with a traceable source. No wondering what's in it or where it came from.

The taste matters. The nutrient density matters. But what builds lasting trust is knowing exactly who raised your beef and how they did it. That's what makes people ask, "Where did you find that?"

The Real Cost of Cheap Beef

Industrial beef production prioritizes efficiency over everything else. Cattle rushed through feedlots, eating feed designed for rapid weight gain rather than animal health. Processing systems that mix beef from multiple sources, making traceability impossible.

The result is cheap beef with unknown origins and questionable inputs. You save money at checkout but lose any connection to the source.

We chose a different path. It costs more to raise cattle this way, and our beef reflects that investment. But you're paying for verified quality, not marketing claims.

How to Start

We serve families throughout McComb, Hazlehurst, Brookhaven, and southwest Mississippi with grass-fed, grain-finished Black Angus beef raised on transparent principles.

Call Colby at 334-208-7244 or email beef@culbertsoncattleco.com to check current availability and place your order.

You'll talk directly to us about what cuts are available, how the cattle were raised, and how we finish and process the beef. No automated systems. No sales scripts. Just honest answers about where your food comes from.

Know What You Eat isn't just our slogan. It's our entire business model.